May Atiah
Creative Lead
Integrated 360°
(Digital & Print)
Award-winning Creative Director and Creative Strategist leading innovative 360° campaigns across automotive, luxury, finance, and fashion sectors. International experience with clients including Stellantis, Mouton Cadet, Saudi Airlines, Tropicana, Unilever, the European Central Bank, Harmonie Mutuelle, and Air Caraïbes. Expertise in creative strategy, motion design, branding and visual identity, UX/UI, social media, AI, digital and print, experiential marketing, and creative team leadership.
Proven ability to lead end-to-end creative processes from concept to execution, orchestrating multi-channel campaigns (TVC, social-first, digital ecosystems, print, OOH, activations) with consistency and impact at scale. Experienced in building and mentoring multidisciplinary teams.
From Beirut to Paris, my creative journey has been shaped by cultures, stories, and the trust of clients like Stellantis, Unilever, Saudi Airlines, Tropicana, the European Central Bank, Harmonie Mutuelle, and Air Caraïbes. Each project is a new chapter where emotion meets strategy, and design becomes a universal language, enriched by my experience within agencies such as Bespoke, Havas Digital Factory, In Communications, Promoaction DDB, Grey Worldwide, Focus Ad, and BBDO.
Throughout this journey, I have developed a strong ability to navigate complex brand ecosystems, lead large-scale campaigns, and craft creative visions aligned with both local insights and global ambitions, while managing high-level client relationships and driving alignment across teams. My work focuses on building meaningful brand experiences through storytelling, immersive activations, and social-first narratives, with a sharp eye for detail and a strong sense of brand desirability.
I bring strong expertise in content ecosystems, editorial storytelling, and always-on strategies, combined with a deep understanding of cultural trends and audience behaviors. My approach to art direction spans film, photography, and motion, including post-production supervision and the creation of high-end visual narratives. Operating in fast-paced environments, I lead pitches, define creative territories, and carry ideas from concept to delivery, combining strategic thinking with hands-on execution and leveraging AI, generative design, and interactive experiences to push creative boundaries while delivering measurable performance.
